[08:36:29 July 29th, 2011] Shandong Newsnet: The Provincial Government press briefing is confirmed to be held at 15, July the 29th, 2011, Friday. Conditions of the Shandong Development Plan for National Leisure will be issued. Our newsnet will offer you real live broadcast of the briefing then, please pay attention.
[14:55:30 July 29th, 2011] Shandong Newsnet: The briefing was officiated by Li Jianjun, Director of Shandong Communist Party Propaganda Office and People’s Government Information Office.
[14:55:30 July 29th, 2011] Li Jianjun: Friends from the press, ladies and gentlemen, good afternoon.
The Development Plan for National Leisure of Shandong has been approved by the Standing Committee of the provincial Government and will be issued officially in form of document in recent days. The provincial Government press briefing is held here today. Mr. Yu Chong, Director of Shandong Tourism Bureau is invited to give us a circular of the Shandong Development Plan for National Leisure and the recreation activities to be launched in the whole province. Reporters from the central press in Shandong, Hong Kong press branches in Shandong, as well as press directly under the province and main press of Jinan also attend the briefing.
[14:57:19 July 29th, 2011] Li Jianjun: I now call on Mr. Yu Chong to inform us the condition of the Shandong Development Plan for National Leisure and the recreation activities to be launched in the whole province.
[14:59:01 July 29th, 2011] Yu Chong: Friends from the press, good afternoon. Welcome to the press conference.
[14:59:16 July 29th, 2011] Yu Chong: The 105 session exclusive meeting of the provincial People`s Government has discussed and approved the Shandong Development Plan for National Leisure. And inorder to thoroughly apply the Plan, our provincial government decides to organize and launch the recreation activities throughout the province, which is a significant strategic measure to pushing forward the national leisure. I would like to give you a brief introduction of the recreation activities.
[15:00:19 July 29th, 2011] Yu Chong: Firstly I would like to introduce you the significant meaning of launching the Plan and holding the recreation activities.
[15:00:22 July 29th, 2011] Yu Chong: First, the Plan and activities are the requirements of persisting in people first and building a harmonious society. Second, the Plan and activities are the requirements of following the scientific approach of development and accelerating transformation of the mode of economic development.
[15:07:41 July 29th, 2011] Yu Chong: Secondly, I would like to introduce you the main content of the Plan.
[15:07:56 July 29th, 2011] Yu Chong: The Plan consists of four aspects of content totally. The first part is the preface. The Plan points it out that national leisure includes activities, such as travel, excise, seek knowledge and entertainment themselves of the whole nation during their leisure time, and products and services provided in this procedure. National leisure is a life style and service format, a new economic form and modern service industry, as well as the basic requirement for human survival and development, the citizen’s fundamental right and significant sign of social civilization and progress. Developing national leisure is the crying need for us to guiding national consumption and expanding domestic demand, to adjust and optimize the economic structure, to speed up the development of the cause of the people’s livelihood.
[15:08:24 July 29th, 2011] Yu Chong: The second part is the guiding ideology and development goals.
[15:08:24 July 29th, 2011] Yu Chong: The third part is the key responsibilities. First, strengthen public and recreation facilities. Second, develop leisure industry. Third, build leisure products complex. Fourth, develop leisure resources in the rural area. Fifth, cultivate leisure products with regional features. Sixth, launch leisure activities.
[15:13:10 July 29th, 2011] Yu Chong: The fourth part is the politics and measures. First, cultivate national leisure consciousness. Second, increase investment in leisure. Third, implement leisure promotion policy. Fourth, implement the system of annual leaves with pay. Fifth, strengthen organization and leadership.
[15:16:22 July 29th, 2011] Yu Chong: Thirdly, I would like to introduce you the recreation activities.
[15:16:54 July 29th, 2011] Yu Chong: The theme of the national leisure activity is: Enjoying the health, leisure and happy life.
[15:17:03 July 29th, 2011] Yu Chong: Time and place of the activity: 17 municipalities of our province will synchronously hold the national leisure activity from August the 6th to October the 31st.
[15:17:26 July 29th, 2011] Yu Chong: The activity, directed by the scientific outlook on development, taken transformation of the mode of economic development as its principal line, insisted on people first orientation, relying on municipals and counties, will launch a series of recreation activities to push forward the development of economy and culture in our province.
[15:18:42 July 29th, 2011] Yu Chong: The activity will be jointly sponsored by Shanodng People’s Government and the State Tourism Bureau, and jointly organized by the provincial Tourism Bureau, 21 provincial department including Propaganda Department of the Provincial Party Committee and People’s Government of 17 municipality.
[15:19:36 July 29th, 2011] Yu Chong: The activity will be divided into four sections including Leisure Theme Week, Series Leisure Activities, Sale Season for Leisure Shopping and Selection.
[15:21:12 July 29th, 2011] Yu Chong: The provincial People’s Government has organized a leading group for the activity and propaganda articles can also get rewards.
[15:32:57 July 29th, 2011] Li Jianjun: I now call on Mr. Han Jiaying, designer of the logo “Friendly Shandong” to inform us the design concept of logo of the activity.
[15:33:38 July 29th, 2011] Han Jiaying: Good morning everyone. I accepted the task of design a few days earlier and I have just finished it today. You can see from the logo that it contains a meaning of leisure and entertainment. We can say that the logo basically reflects the connotation of the activity. The most significant feature of the logo is that it can transform into the image of nine different categories of leisure activities. In this way, the logo enjoys a fashion and modern image and could satisfy the young people’s appetite. Thank you.
[15:52:46 July 29th, 2011] Li Jianjun: Leisure industry is one of the most potential sunrise industries and the healthy and leisure lifestyle has becoming trend of the age. The National Leisure Activity provides a opportunity to the tourism to exercise the body enjoy a tourist. We hope that the press will give much priority to the press conference of this time to let the people have an better understanding of the activity , enjoy the activity and their leisure and happy life.
[15:53:35 July 29th, 2011] Li Jianjun: That’s the end of the briefing. Thank you.